I help B2B insurtech platforms find out where competitors are winning citations in ChatGPT, Claude, and Google AI Overviews.
Then I build the review-ready content systems to help close those gaps.
If you’re ready to protect your pipeline, let’s chat.
You’ve invested in content. So why are your competitors getting the citations?
You’ve published the blogs, built out your product pages, and spent plenty of time getting everything through compliance.
But when someone asks ChatGPT to recommend insurance software for a specific use case, your competitors are the ones getting mentioned.
What’s going on?
Maybe they’re answering questions your website hasn’t covered. Maybe they have original data, customer examples, or more detailed product information. Or maybe you’ve already published the right information, but it’s buried somewhere AI tools aren’t finding or citing it.
I’d rather look at the evidence than guess.
That’s why I start with the actual prompts, answers, and citations. They give us a much better idea of where to investigate and what to work on first.
Here’s how we figure it out. And fix what we can.
1. Find the gaps
AI Citation Audit & Gap Analysis
Let’s see what AI is saying about you. I’ll compare your visibility against key competitors across ChatGPT, Claude, and Google AI, then show you the exact prompts, answers, and citations where you’re missing out.
2. Make a plan
AI Content Briefs & Optimization Roadmap
More content isn’t always the answer. I’ll identify which existing pages need work, where new content makes sense, and what expert insights or technical improvements could help.
You’ll get actionable briefs your team can put to work.
3. Get it done
AI Visibility & Content Optimization
Have enough on your team’s plate? I can handle the writing and optimization, from strategic rewrites to new content. I can also monitor your AI visibility and identify new opportunities as things change.
Don’t just take my word for it.
I’ve worked with companies that have complicated products, demanding editorial standards, and plenty of people involved in getting content published. Here’s what a couple of them have said about working with me.
Curious where you stand in AI search?
Let's find out who's getting cited, where you're missing, and what you can do about it.